It’s been a couple of times that people ask me what it take to be an Evangelist. Always in the mindset of saving some keystrokes, I decided to do a blog post about my vision of it. First let’s clarify something: there are many types of Evangelist roles around the world, and the job I... Read more
If you are making an online contest, don’t ask participants to share annoy as most as possible their friends, and followers on social media to win: that won’t make us like your brand. Read more
Do you know Social Media Breakfast events? Those are recurring events that, like the name said, are related to social media. It’s a way for social media enthusiasts, and professional to learn, but also to network with each other. We are lucky, has we have a chapter in Montreal, the Social Media Breakfast Montreal. I... Read more
Let me start by telling you that I always said that people can use social media as they want. Yes all the social media expert (the real and the self-proclaimed one) gives us some rules that we should follow to be successful (what does that really mean?), but at the end, it’s all about how... Read more